Blog | Cassandra Kelly

DARE TO CARE

I founded my first company, Pottinger, with one core value: to deserve. To deserve our employees, our customers and our community. And to deserve, I had to truly care. I had to bring love to situations at work, just as I did at home. But when most stereotypes of...

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THE WOMAN’S WARRIER

First, a pandemic. Second, questions arising from our collective understanding that the world isn’t working. Where is the light at the end of this long tunnel? How do we build back better? Third, the answers. Women are the light. Women are needed...

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STEP IN

You can’t step up until you step in. Eager to see women leading the change, I have spent many years guiding as many women to first fully step into their lives as I have guiding women to step up. Stepping into your life is about being accountable, being responsible,...

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MINIMIZE REGRET

I am regularly asked: “what is the piece of advice that has had the greatest impact on you?” In my 20s, I was working at Bankers Trust, and as I was moving on from my role, my boss offered a piece of advice that I have never forgotten, and regularly practice… Minimize...

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OVERWORKED & UNDERPAID

People don’t always get what they deserve, especially women. We are chronically overworked and underpaid. We aren’t always considered for the pay raises or promotions we deserve. Regardless of our talent, potential, or greatness, women are consistently...

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I LOVE THE C WORD

Well no, not that C word, but all the other ones. To list a few of my favourites: caring, collaborative, curious, committed, cheerful, courageous, compassionate, charitable, calming, and don’t forget a dash of crazy. Like my C-name, I have adopted these C-words...

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ARE YOU BRAVE ENOUGH?

I've had enough. Enough bad decision making, bad leadership, enough of the madness, enough of the status quo. I’ve had enough misinformation, hurting each other and destroying the planet. How much more evidence do we need that our way of living isn’t sustainable? That...

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FIND YOUR TRIBE

Why you need a tribe In those moments where you feel overwhelmed, stuck or need added support, your tribe are there to help you. So much of what I teach about leading change involves daring and challenging the status quo and that can feel lonely and relentless at...

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ANTIDOTE TO FEAR

It is easy for fear to dampen hope, cripple action and even lead to apathy. But when we realize that we realize that there is great value in our own actions, we can commit to be part of the solution. Too many of us can feel our lives are out of control, whilst that...

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